/COMUNICAE/
The mobile application of nutritional information expands the information it offers to its users by adding a new environmental notice that complements the nutritional note of the foods by indicating whether they contain any of the 10 most impacted ingredients in the greenhouse effect due to CO2 emissions derived from their manufacture
Application users The Coco, the community that helps consumers understand and interpret the nutritional information that appears in the packaging of the food products, may find when scanning a food not only the note The Coco (only market rating based on exclusively scientific criteria such as the WHO nutrient profile for different categories of food, the NOVA system based on the level of food processing and the Chilean government warning system), but also a notice that indicates if this product contains any of the 10 most impacted ingredients in the greenhouse effect due to CO emissions2 derived from its manufacture.
“We know that the users of our community are Conscious Consumers who want to maximize the positive impact that can have a change in their eating habits, not only in their own health, but also on that of the planet. To do this you need to look at things as they are, with the help of science, without filter and without false beliefs. Our goal is to give them one more tool to achieve this,” explains Jean-Baptiste Boubault, co-founder of El CoCo.
Meat, cheese and coffee some of which produce a greater carbon footprint
To incorporate this alert The CoCo is mainly based in the investigation Poore and Nemeneck, published in Science magazine in 2018 and considered internationally as one of the reference works on the impact of food on the environment.
According to this study, conducted with data from more than 38,000 farms in 119 countries around the world, 26% of greenhouse gas emissions come from human food. From there, only 18% would have to do with packaging, transport and logistics. That is, 82% of these emissions are derived from the production of the food itself. “Many people think that packaging and transport are the main polluting agents of the food industry, and yet most of the time it is about their own food. We were also surprised and that is why we want to make a call for attention, so that our users, Conscious Consumers, have as much information as possible and can choose and decide,” Boubault says.
The ten ingredients that more greenhouse gas emissions produce on average (the exact levels of emissions vary according to the production method and the resources used), according to this same study are:
1. Meat beef
2. The flesh of lamb and sheep
3. The cheeses
4. Milk beef
5. Chocolate
6. Coffee
7. The shrimp
8. The palm oil
9. Pig meat
10. The oatmeal
Along with the note El CoCo the user will see a notice that indicates that this food has a high impact on the environment because it favors global warming through the emission of greenhouse gases. By clicking you can see which of these ‘compromised’ ingredients includes that product and the explanation of the impact of each of them. It is an exclusively informative alert that does not impact the nutritional note that El CoCo gives to the products, but completes it with additional information not related.
The CoCo thus becomes the first food product analysis app that reports on the impact of food on the planethelping to make visible the serious problem of global warming and promoting conscious consumption. This way the startup contributes to the achievement of the Sustainable Development Goals 12 (production and responsible consumption) and 13 (Climate action) set by the United Nations on its 2030 agenda.
“We face the challenge of transforming the global food system without leaving anyone behind. This involves covering the growing global demand for food respecting sustainable rural livelihoods, biodiversity and systems that regulate the functions of the planet, such as forests, soils or oceans. At the moment, the mitigation on the production side is not enough to keep us below 2°C warming and we continue to devour carbon sinks. That is why we also need solutions on the demand side, to facilitate action by consumers. The good news is that there is a double gain in caring for our health and that of the planet at once. Initiatives such as that of El CoCo are necessary to inform, empower and transfer science to citizenship, given the complexities of the problem, the limitations on the current labeling and the lack of political action”, says Daniel Ortiz, researcher and professor at the University of Copenhagen who studies the environmental impacts of the global food system and one of the environmental experts consulted by El Co.
The CoCo incorporates an environmental notice on the impact of food on climate change
The mobile application of nutritional information expands the information it offers to its users by adding a new environmental notice that complements the nutr
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2023-04-11
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